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Cause sometimes you just feel tired…you feel weak

And when you feel weak you feel like you wanna just give up.

But you gotta search within you…you gotta find that inner strength

And just pull that sh*t out of you and get that motivation to not give up

And not be a quitter…no matter how bad you wanna just fall flat on your face and collapse.

‘Till I Collapse – Eminem

Everyone wants to do stuff. Lots of people want to get in shape, do great things, travel the world, live an adventure and tell a good story with their life, but there’s a big difference between saying you want something and wanting something bad enough to do something about it.

I got a ton of emails after posting last week’s case study on my six pack experiment on people wanting private coaching to do what I did. Almost every conversation went something like this:

When do you want to start?

Well, this week would work, but I’m not quite ready.

Okay, well how bout next week?

Well, I have a party coming up that week…so that wouldn’t work, maybe the week after – or the week after that.

The problem is lots of people want to lose weight, get ripped and look good naked, but they don’t want to have to work. They “want it bad”, but they don’t want it bad enough to start immediately and make the changes they need to in order to succeed. They don’t really want it…they just kinda want it.

A few months ago, a two-part video titled, “How Bad Do You Want It?” made the rounds on the internet. Take 5 minutes to watch the most inspirational thing you’ll see all day.

How Bad Do You Want It? Pt. 1

How bad do you want it?

You don’t want it badder than you want to party.

You don’t want it as bad as you want to be cool.

Most of you don’t want success as much as you want to sleep!

“When you want to succeed as bad as you wanna breathe then you will be successful.”

How Bad Do You Want It? Pt. 2

This is the time to test your heart – to test your limits! This is the PART where you reinvent yourself. It’s about pushing yourself beyond the limits…it’s about perfecting the you – not just doing more, not just being better, but finding your best.

Do you really want it or do you just kinda want it?

How To Know If You Just Kinda Want It:

You might say you want it, but you just kinda want it. You can tell because

• When it’s time to cheat, you give in.
• When it stops being easy, you give up.
• As soon as things get uncomfortable, you go searching for something easier.

If there’s an acceptable excuse, you take it. The easy way – you find it. You stop at good enough and level off when it seems “reasonable.” You get suckered into cheats, hacks and “shortcuts” when the biggest shortcut of all is hours and hours of unnoticed, unsexy and unappreciated work.

That’s what most people do and when you do what most people do, you get what most people get. But, that’s the moment you get the chance for separation. That’s the moment when, if you decide to keep going, not give up and seek out perfection, you create distance between yourself and “average.” But how bad do you really want it?

You say you want it, but you really only kinda want it.

You say you want to get in shape, but not as bad as you want to

• party with your friends
• eat whatever it is your co-workers brought in for a snack
• drag your butt out of bed and run sprints

You say you want to start your own business, but not as bad as you want to

• read one more business book about it
• waste time on twitter
• stay up late and wake up early to work on it

You say you want to do something impossible, but not as much as you want to

• wait to find the “perfect” thing to start on
• watch one more episode of that funny tv show
• live vicariously through others and watch someone else do it

Stop it. Live vicariously through yourself.

If you want to do something, just freaking do it already.

— Joel Runyon (@joelrunyon) May 2, 2012

How to Know If You Really Want It:

You decide to do something and don’t let anything stop you. Period. You start now, because you don’t know if you’ve got tomorrow.

In other words:

When you want to succeed as much as you want to breathe.

That is when you’ll succeed.

When do you want to start?

When the answer changes from “next week” to “yesterday”: that’s when you know you’re on your way.

It’s not easy to do the impossible (that’s why it’s impossible). When you do something that’s never been done before, it will be hard. But if you conceive it, you can do it. It all comes down to one question:

How bad do you want it?

If you’re interested in getting in incredible shape are willing to put in work, sign up here for more information about Imposible Abs.